We transform territories and knowledge into tourism products ready for the market.
The Creative Itinerary Lab is Diaspora.Black's own methodology for accelerating the development of communities and destinations through the co-creation and structuring of Afro-tourism experiences. It's not just a course or consultancy, but a complete process that transforms cultural potential into organized, market-ready products.
We work to transform stories, memories, flavors, and knowledge into well-structured and sustainable experiences. We respect the ancestry and identity of each territory at every stage. In this way, we help strengthen local self-esteem and generate consistent and lasting income.
How we transform territory into experience.
We begin with listening and co-creation, identifying the cultural potential of each territory and designing experiences with their own identity. Next, we empower residents to structure their businesses clearly, working on narrative, operation, pricing, and marketing. With the itineraries formatted, we connect everything to the market through curation and launch on the Diaspora.Black platform.
We deliver organized experiences, prepared entrepreneurs, and a visibility strategy that generates income, strengthens the local economy, and values the stories and knowledge of the territory.
What we deliver
- Fully formatted Afro-tourism itineraries
- Trained and formalized hosts and entrepreneurs
- Structured identity and tourism narrative for the territory
- Launch strategy and commercial visibility
Expected impacts
Our laboratory has already demonstrated the ability to:
- Increase income and formalize entrepreneurship
- Strengthen the local economy and community networks
- Preserve endangered knowledge and histories
- Expand the supply of authentic experiences in the market
- Promote Afrocentric destinations with professionalism and innovation
Discover our experiences: diaspora.black/experiences
Why walk with Diaspora.Black?
Validation and Experience Design
Co-creation with residents, territorial analysis, identification of cultural assets, and definition of the elements that make each experience unique.
The result is a clear map of tourism vocations and opportunities.
Business Formation and Modeling
We empower local residents to become tourism entrepreneurs.
Storytelling, pricing, operations, hospitality, formalization, and marketing — all adapted to the local reality.
Go-to-Market and Market Access
The completed itineraries are registered and launched with curation on the Diaspora.Black platform, connecting communities to an engaged and qualified audience, ready to consume authentic experiences.
